"The Competitive Strategy" by Michael Porter is an essential reference for business owners and entrepreneurs in Sri Lanka, as local businesses compete with both domestic and international companies. Porter's framework for looking at sectors and rivals gives Sri Lankan enterprises useful tools to deal with the problems that come up in the island's changing market economy. As the country works to become a strategic business center in South Asia, it is important for businesses who want to get ahead of the competition to understand Porter's five forces model.
The book's analysis of competitive positioning is especially useful for Sri Lankan firms in tourism, tea production, clothing manufacture, and new IT services. Porter's separation of cost leadership, differentiation, and focus strategies gives Sri Lankan businesses a way to find long-term competitive advantages even when they don't have a lot of resources, which is frequent in developing economies. His thoughts on how industries are set up and how to analyze value chains can help small businesses who are trying to find their way between old-fashioned business methods and new global competition.
For Sri Lankan managers and business students, Porter's systematic approach to strategy formulation takes into account the cultural and economic realities of doing business in a market where family-owned conglomerates, state influence, and foreign rivalry are all on the rise. This important book's ideas assist readers learn how to think strategically in a way that takes into account Sri Lanka's particular business climate while also using tried-and-true analytical frameworks that have changed corporate strategy all over the world.
Quote
"The essence of strategy is choosing what not to do."
Reviews
A new way of looking at business strategy that changed how I handled my tea export company in Colombo. Porter's frameworks helped me find competitive advantages I hadn't thought of before. This led to growth that I could measure, even though the market was tough.
About the Author
At Harvard Business School, Michael E. Porter is the Bishop William Lawrence University Professor. Porter has won the McKinsey Award six times and is known as the father of modern strategy and competitive analysis. His work has changed how countries make economic policies and how businesses deal with competition.
Product Details
Author: Michael E. Porter
Publisher: Free Press
Language: English
Binding: Paperback
Pages: 396
