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Michael Porter

The Competitive Strategy by Michael Porter

The Competitive Strategy by Michael Porter

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Rs 3,750.00 LKR
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Description

The Competitive Strategy by Michael Porter offers a foundational framework for analyzing industries and competitors. This seminal work introduces key concepts such as the five forces model, enabling businesses to identify competitive pressures and develop strategies to achieve sustainable advantage. Ideal for professionals and scholars, it provides rigorous insights into market positioning, cost leadership, differentiation, and focus strategies, equipping readers with tools to make informed strategic decisions in complex business environments.